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As we wind down from one of the busiest times of the year here at IPG, we thought we’d reflect on what many of us believed to be our most successful event yet! This year marked our 5th annual Publisher Summit, a proprietary event for IPG client publishers that is hosted every spring in conjunction … Read More »
Foreword Reviews’ primary goal is to discover and promote books from independent presses—and social media is obviously a crucial way to accomplish it. IPG connected with Foreword’s Seth Dellon to speak about their presence on Facebook, along with the strategies and advertising approaches they’ve found worthwhile.
IPG: What is Foreword’s strategy on Facebook? What kinds of … Read More »
No matter what you think of the events set to transpire this weekend (Trump’s inauguration and the numerous marches and protests that will accompany it), one thing is for certain—we are entering an entirely new era. How will this affect those of us in the book world? And what will the role of the publishing industry be?
Here, … Read More »
hoopla digital is a service created by Midwest Tape, a trusted partner to public libraries for over twenty-five years and one of the largest distributors of physical audio and video media to public libraries across the globe. Here, Content Strategist Tara Carberry gives us the rundown on how hoopla brings innovation into the age of digital … Read More »
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