Distribution Programs

IPG

The IPG trade book program helps publishers sell their books primarily through bookstores, libraries, and online retailers, ensuring maximum visibility in a competitive marketplace. To succeed, trade books must feature unique content, eye-catching covers, professional interior design, and strong publicity support—all key factors in driving sales and reader engagement.

Comprehensive Support for Publishers

At IPG, we help publishers optimize their books for success by offering tailored support in cover design, typography, and promotional strategies. Our team works to position titles effectively and aggressively markets them to booksellers, libraries, and specialty retailers.

Program Benefits

• Scalability for Publishers of All Sizes – Whether you have a handful of titles or hundreds, IPG provides dedicated sales and marketing support. Our publishers range from emerging independent presses to established brands, with annual sales from thousands to millions of dollars.
• Quality Over Quantity – At IPG, we prioritize well-crafted, marketable titles over sheer catalog size, ensuring each book receives the attention it deserves.

Powerful Sales and Marketing Tools

To maximize book sales and distribution, IPG leverages a suite of high-impact marketing tools, including:

• Adult Frontlist and Kids & YA Frontlist Catalogs – Titles gain exposure in industry-leading catalogs.
• Custom Sales and Marketing Materials – Our extensive title database enables the creation of targeted sell sheets, digital catalogs, and personalized marketing campaigns.
• Multi-Channel Retail Access – Books are promoted to thousands of retailers, libraries, and specialty markets across North America and beyond.

Interested in Distribution with IPG?

If you are interested in applying for distribution with IPG, please send us a message and we will contact you shortly.