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Tweet Louder: Popular Hashtags and Accounts for the Publishing Industry ›

Do you feel like you’re starting from scratch on Twitter? Confused about how to start gaining followers or finding accounts to follow? The IPG marketing team has put together a list of popular, trending hashtags as well as industry tastemakers to follow.
Popular hashtags for Publishing Industry:

#bookbirthday – Publishers and authors will post pictures of their … Read More »

February: Twitter Month on IPG Social Media Boot Camp ›

For the month of February, we will be focusing on Twitter – how to get started, craft goals, create content, and analyze your results. We will discuss scheduling posts, finding your voice, and how to generate engagement.
View the IPG Social Media Boot Camp page now!
Questions? Want to sign up to receive updates? Check out ourRead More »

Kick-off: IPG Social Media Boot Camp ›

In our introductory segment, IPG Marketing Manager Lauren Klouda gives a quick overview of what we’ll be sharing throughout our Social Media Boot Camp. She presents a general action plan that publishers, booksellers, and authors alike can use to build up their social media presence and ultimately guide their brand in the right direction and … Read More »