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Written for the IPG blog by Sandy Poirier Smith, President, Smith Publicity
Publishers know competition is fierce for reviewer, media, and book buyer attention. Whether working with a book publicist—who is reaching out to newspaper, magazine, radio, television, online, blog and/or podcasts for interviews, articles, reviews, and feature stories—or devising their own plan, publishers need to … Read More »
This article was originally posted by Diana Urban of BookBub and entitled “9 Ways to Market a Book After the New Release Buzz Dies Down.”
Myth or fact?: Once a book has launched and the new release buzz has died down, there’s nothing you can do to market that book except publish the next one.
Myth! With a little creativity and persistence, … Read More »
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