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BUSINESS & ECONOMICS
260 Pages, 6 x 9
Formats: Trade Paper, EPUB
Trade Paper, $39.95 (US $39.95) (CA $53.95)
Publication Date: May 2024
ISBN 9791281627130
Rights: WOR X IT
EGEA Spa - Bocconi University Press (May 2024)
Unlock the power of AI to revolutionize your corporate communications.
In Inspired by Data, discover how artificial intelligence, especially generative AI, is transforming corporate communications. Gain practical insights to ethically leverage these technologies, emphasizing human creativity and responsibility. Explore how AI opens new creative frontiers, harnessing data patterns while preserving authenticity and meaning.
Navigate the ethical risks as AI permeates communication channels. Learn to establish oversight and recognize human judgment as the compass. With expert insights and industry case studies, spark a movement where corporate communication is liberated by data, not chained to it. This guide empowers you to use technology to enhance storytelling, leadership, and ethical responsibility in business.
