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Content Chemistry
Content Chemistry

Content Chemistry

An Illustrated Handbook for Content Marketing

COMPUTERS

112 Pages, 8 x 10

Formats: Trade Paper, Mobipocket, EPUB

Trade Paper, $19.95 (US $19.95) (CA $21.95)

Publication Date: November 2012

ISBN 9780988336407

Rights: US & CA

Orbit Media Studios, Inc. (Nov 2012)
Orbit Media Studios, Inc

eBook

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Overview

The result of thousands of conversations about web marketing with hundreds of companies, this handbook is a compilation of the most important and effective lessons and advice about the power of search engine optimization, social media, and email marketing. The first and only comprehensive guide to content marketing, this book explains the social, analytical, and creative aspects of modern marketing that are necessary to succeed on the web. By first covering the theory behind web and content marketing and then detailing it in practice, it shows how it is not only critical to modern business but is also a lot of fun.

Author Biography

Andy Crestodina is a cofounder and the strategic director of Orbit Media Studios, an award-winning web design company, which has completed more than 900 successful website projects. He has written more than 100 articles on content marketing topics. He lives in Chicago.