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California Squisine
California Squisine

California Squisine

Healthy Food That's Fast, Fun and Squeezable For Kids


112 Pages, 6.0 x 9.0

Formats: Trade Paper

Trade Paper, $11.95 (US $11.95) (CA $16.00)

Publication Date: January 2010

ISBN 9781931741675

Rights: WOR

Robert Reed Publishers (Jan 2010)

Available from local and national retailers throughout the US.


This cookbook for kids offers a unique tool in America's battle with poor eating habits - fun. It encourages children to eat well by consuming squeezable recipes. It's really simple. Kids have fun squeezing tasty, nutritious sauces, dips and dressings over fruits and vegetables. Then they eat their creations. No cooking is required!Children can prepare the recipes themselves or with an adult. Many kids today think a balanced diet means a cookie in each hand, says Malcolm Kushner, author. I want them to have a fruit or vegetable in each hand. While squisine is not aimed specifically at weight-loss, it will encourage children to eat healthier foods, which will naturally produce weight-loss. Squeezing a tasty sauce or dressing over fruits and vegetables makes it more likely kids will eat them.Each of the 100 squeezable recipes is nutritious, pediatrician-approved, kid-tested, quick and easy to make, and fun to eat. In an age when obesity is epidemic, here is a simple formula for fun and healthy eating: Squisine = squeeze + cuisine. Even Einstein would agree!

Author Biography

Kushner, America' Favorite Humor Consultant, is an internationally acclaimed expert on humor and communication. Author of several books, co- creator of a humor exhibit that appeared at the Ronald Reagan Presidential Library, popular keynote speaker at corporate and association meetings, he's been profiled in Time, USA Today, NY Times, Washington Post; appeared on CNN, C-SPAN, Larry King, much more.