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Being Essential
Being Essential

Being Essential

Seven Questions for Living and Leading with Radical Self-Awareness



196 Pages, 5.5 x 8.5

Formats: Trade Paper, EPUB

Trade Paper, $16.99 (US $16.99) (CA $22.99)

Publication Date: March 2022

ISBN 9781633310599

Rights: WOR

Disruption Books (Mar 2022)


eBook Editions Available

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Price: $16.99


Being Essential presents the seven questions that will help any leader discover an authentic path to the true self and master a virtuous cycle of self-awareness that fosters purpose, value, and joy at work and in life. Leaders often know what they need to do, but don't have a clue who they need to be. Without a true essence of self, their leadership can feel void of purpose and confidence, affecting both teams and stakeholders. But when leaders discover their essential selves—who they are at their cores and why they show up—it enables them to reach a state of "radical self-awareness," a game-changing skill that unlocks a more effective, commanding, agile approach to leadership. For more than thirty years, Dain Dunston has been coaching top executives. Now readers can learn the holistic method he uses to calibrate leaders' minds for radical self-awareness. The seven questions are taught through examples from neuroscience, psychology, real-world events, pop culture, and stories from the world's great thinkers. Leaders will learn how to use these crucial questions in an active, dynamic practice for themselves and for the people they lead.


"Dunston encapsulates his corporate coaching practice with a concise guide to becoming a more effective leader by understanding oneself better...A persuasive business-oriented case for the benefits of greater self-awareness." —Kirkus Reviews

"This is a powerful and provocative guide for anyone wanting to live a bigger, richer, fuller life." —Kevin and Jackie Freiberg, Co-authors of NUTS!: Southwest Airlines' Crazy Recipe for Business and Personal Success  

"If Malcolm Gladwell and Carl Jung had a baby, it would be Dain Dunston. This book took me on a profound journey of self-discovery and personal insight." —Vince Poscente, New York Times bestselling author of The Earthquake  

"Avoiding management fads and corporate-speak, Dunston cuts to the heart of what it means to be an effective leader and a grounded person in today's fast-changing world. I can think of no better companion for a personal leadership journey than this book." —Eric J. McNulty, co-author of You're It: Crisis, Change, and How to Lead When it Matters Most and associate director, National Preparedness Leadership Initiative at Harvard

Author Biography

Dain Dunston has spent thirty years as an advisor and coach to leaders, helping them frame the foundation of their personal and professional journeys. He is a founding partner of Reservoir LLC, a coalition of executive coaches, and is a frequent speaker on leadership, culture, and coaching topics. Dunston is the co-author of Nanovation: How a Little Car Can Teach the World to Think Big and Act Bold (2011, Thomas Nelson). He lives in Austin, Texas.