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Aprendiendo del pop


32 Pages, 6.75 x 8.25

Formats: Trade Paper

Trade Paper, $7.95 (US $7.95) (CA $10.95)

Publication Date: March 2008

ISBN 9788425221200

Rights: US & CA

Editorial Gustavo Gili (Mar 2008)

Price: $7.95


Las Vegas, LA, Levittown, the Westheimer Strip, golf courses, TV ads, and Route 66 are among the sources of a change in architectural sensibilities. The new sources come into play when old forms become obsolete and there's no clear exit in sight. If architects of style don't produce what people want and need, who is and what can we learn from them??Las Vegas, Los Ángeles, Levittown, los marchosos solteros de Westheimer Strip, los complejos de campos de golf, los clubes náuticos, Co-op City, los decorados domésticos de las telenovelas, los anuncios de televisión y los de las revistas de gran tirada, las vallas publicitarias y la Ruta 66 son las fuentes para un cambio en la sensibilidad arquitectónica. Las nuevas fuentes se buscan cuando las viejas formas se vuelven caducas y la salida no está clara (?). Si los arquitectos de estilo no producen lo que la gente quiere o necesita, ¿quién lo está haciendo y qué podemos aprender de ellos?'. Denise Scott Brown

Author Biography

Denise Scott Brown is an architect. She co-founded Venturi, Scott Brown and Associates together with Robert Venturi, and directs the firm's planning projects. She has taught courses at the University of Pennsylvania, UCLA, Rice, Yale, and Harvard. Her books include Urban Concepts and Architecture as Signs and Systems for a Mannerist Time.