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A Business Guide for Beginners
A Business Guide for Beginners

A Business Guide for Beginners

Venture Into the Business World with a Recipe for Success


176 Pages, 5.08 x 7.8

Formats: Trade Paper

Trade Paper, $24.95 (US $24.95) (CA $33.95)

Publication Date: March 2021

ISBN 9781789559897

Rights: US, CA, AU & NZ

Legend Times Group (Mar 2021)

Price: $24.95


This business primer also sets out to support and guide your ideas and motivations for approaching ventures into the business world with recipes for success

Are you considering taking up a career in the business industry, maybe starting up your own business or studying business? If so, the first step in your journey is gaining the knowledge of what business is actually all about.A Business Guide for Beginners is the only guide you'll need to get to grips with the basics, with content including:•Broad introduction to the basics of business•Guides to the main functional areas of a company, including people management, operations, and finance•Step by step guide to the practical stages of starting a business•Comparing different business strategies•Examining business ethics•A to Z of key business termsUsing this business "primer" to guide your ideas, understand your motivations and structure your work, you'll build your own recipe for Business Success as you approach your first venture into the business world.

Author Biography

Des O'Keeffe has a BA in Classics from The University of Durham and an MBA from The University of Bradford. During a 30-year financial career he worked in a variety of well-known companies in the UK before moving to Central Europe with the Calor Group. He helped to set up Tesco's Hungarian operation as their Financial Director. He also undertook a financial directorship, within a large telecommunications group, in Poland. Des has been teaching since 2003. He teaches business English at a major language school in Portsmouth and has also taught finance on the MBA course at the Technical University in Riga, Latvia.