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101 Ways to Market Your Business
101 Ways to Market Your Business

101 Ways to Market Your Business

Building a Successful Business with Creative Marketing

101 . . . Series

BUSINESS & ECONOMICS

272 Pages, 8 x 5 1/2

Formats: Trade Paper, EPUB

Trade Paper, $19.95 (US $19.95) (CA $23.95)

Publication Date: April 2007

ISBN 9781741750058

Rights: US, CA, CN, KR & TW

Allen & Unwin (Apr 2007)

eBook

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Overview

Tried and tested marketing ideas that business owners can implement with ease

Simple, practical marketing ideas, most of which can be implemented at low cost, are provided in this source of inspiration for small business owners who want to be proactive about marketing their business. All of the marketing techniques are proven and used around the world, yet they do not require a lot of time or special skills. This book helps professionals identify how to create customer loyalty programs, generate free word-of-mouth advertising, promote their business from the outside in, develop a strong corporate image, and get results fast. Business owners are encouraged to implement one idea from the book per week, so that in one year 52 new ideas will have been developed, increasing greatly the potential for more customers and profits.

Author Biography

Andrew Griffiths has been a small business owner for more than 20 years. His company, the Marketing Professionals, provides practical and creative marketing advice to large corporations and small-business operators alike. He is the author of 101 Survival Tips for Your Business and 101 Ways to Really Satisfy Your Customers.