History >
First a thriving small press, then 40 years of steady growth as a book distributor.
What Makes IPG Different? >
IPG offers more distribution programs, marketing channels, and support services than any other distributor.
General Marketing Approach >
For publishers: high selectivity and close consultation. For customers: intense human contact and state-of-the-art data feeds.
Sales Channels >
IPG has more sales channels than any other distributor.
Digital Services >
Since 2001 IPG has provided e-book conversion, consolidation, storage, and distribution, and very favorable rates for POD printing.
Specific Services for Publishers >
Pre-pub consultation, sales meetings and shows, access to Bookscan, Publicity and PR, advertising opportunities, and much more.
Operations >
State-of-the-art software and Distribution Center facilities; 24-hour turn time on orders.
Financial Condition & Payment Policies >
IPG's client publishers have been, without exception, paid in full and on time. IPG has no long-term debt at all.
Distribution Agreement >
IPG takes a fee based on net billing but no fees (unlike most distributors) for the storage of active titles, in-out charges, sample copies, etc.
FAQs >
Any questions? Check out answers to frequently asked questions from customers, clients, and current publishers.

Publicity and PR

IPG has a seven-person in-house publicity and PR department that offers consultation to all IPG-distributed publishers in regard to press releases, media lists, publicity-campaign strategies for particular titles, media-submission guidelines and deadlines, author tours, and much more. We offer these services to our client publishers free of charge.

The IPG publicity staff can also provide, for a very reasonable fee, full media campaigns including print, electronic, web publicity, as well as author tours. Many IPG client publishers use IPG’s publicity services on a cafeteria basis, requesting, for instance, only media lists or press releases. Services of any kind are offered only when the staff is confident that the results will justify the cost.

Consultation and support offered by the Publicity Department at no charge to publishers include:

A more than 1,300-piece catalog mailing to the media seasonally, including cover letter and review copy request form

Recommending freelance publicists and reviewing their proposed contracts for cost-effectiveness, legitimacy, and feasibility.

Presenting IPG catalogs to key New York City media in personal, face-to-face meetings.

Updating the in-depth "Publicity 101" series, which provides a complete publicity campaign template for IPG client publishers at www.ipgbook.com.

Providing two-day "publicity boot camps" at the IPG office that teach a publisher's employees the basics of press release and cover letter writing.

Fielding media phone calls and directing them to publishers as needed.

Updating via the newsletter publicity deadlines for industry publications.

Jen Wisnowski

Publicity Manager, Independent Publishers Group

Jen joined the IPG publicity team in April 2006 after nearly two years at McGraw-Hill as a developmental editor and publicist. For IPG she has garnered publicity hits in major media outlets such as “The Bob Edwards Show,” BoingBoing, Essence, “The Howard Stern Show,” Ladies’ Home Journal, the New York Times, PopularMechanics.com, the Washington Post, Rolling Stone, and WIRED.

Jen handles IPG publicity campaigns for fiction, nonfiction, African American interest, children’s activity, children’s picture books, men’s interest, arts & entertainment, and specialty titles.

Laura Di Giovine

Publicity Manager, Trafalgar Square Publishing

Laura joined the IPG publicity team in February 2007 as a publicist, and is now head of IPG's publicity efforts for Trafalgar Square titles. She has garnered book coverage in top national media outlets such as Family Circle, Redbook, "The Tavis Smiley Show", FOX & Friends, NBC's TODAY show, The Golf Channel, Vanity Fair, Maclean's, The Los Angeles Times, The New York Times and The Washington Post.