IPG has an in-house publicity and PR department that offers consultation to all IPG-distributed publishers in regard to press releases, media lists, publicity-campaign strategies for particular titles, media-submission guidelines and deadlines, author tours, and much more.
The IPG publicity staff can also provide, for a very reasonable fee, full media campaigns including print, online, radio, and TV publicity. Many IPG client publishers use IPG’s publicity services on a cafeteria basis, requesting, for instance, only media lists or press releases. Services of any kind are offered only when the staff is confident that the results will justify the cost.
Consultation and support offered by the Publicity Department at no charge to publishers include:
Caitlin joined the IPG publicity department in November 2011 after three years of working in publicity at Penguin Group USA and a year as the events and marketing manager at an independent bookstore. For IPG she has garnered publicity hits in major media outlets including the New York Times Sunday Book Review, NPR's "Tell Me More," Redbook, Essence, Discover, "The Jeff Probst Show," Chicago Tribune, Parenting, and Gawker Media's io9. She handles publicity for non-fiction, arts & entertainment, African American interest, women’s interest, men’s interest, children’s activity and picture books and specialty titles for IPG publishers.
Laura joined the IPG publicity team in February 2007 as a publicist, and is now head of IPG's publicity efforts for Trafalgar Square titles. She has garnered book coverage in top national media outlets such as Family Circle, Redbook, "The Tavis Smiley Show", FOX & Friends, NBC's TODAY show, The Golf Channel, Vanity Fair, Maclean's, The Los Angeles Times, The New York Times and The Washington Post.
First a thriving small press, then 40 years of steady growth as a book distributor.
|What Makes IPG Different? ›|
IPG offers more distribution programs, marketing channels, and support services than any other distributor.
|Marketing Services ›|
IPG’s dedicated marketing team offers many services aimed at advancing the visibility of their publisher clients’ brands and titles.
|Sales Channels ›|
IPG has more sales channels than any other distributor.
|Digital Services ›|
Since 2001 IPG has provided e-book conversion, consolidation, storage, and distribution, and very favorable rates for POD printing.
|Specific Services for Publishers ›|
Pre-pub consultation, sales meetings and shows, access to Bookscan, Publicity and PR, advertising opportunities, and much more.
State-of-the-art software and Distribution Center facilities; 24-hour turn time on orders.
|Financial Condition & Payment Policies ›|
IPG's client publishers have been, without exception, paid in full and on time. IPG has no long-term debt at all.
|Distribution Agreement ›|
IPG takes a fee based on net billing but no fees (unlike most distributors) for the storage of active titles, in-out charges, sample copies, etc.
Any questions? Check out answers to frequently asked questions from customers, clients, and current publishers.