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Building & Running a Successful Research Business
Building & Running a Successful Research Business

Building & Running a Successful Research Business

A Guide for the Independent Information Professional

BUSINESS & ECONOMICS

512 Pages, 7.5 x 9.25

Formats: Trade Paper, EPUB, Mobipocket, PDF

Trade Paper, $34.95 (US $34.95) (CA $38.95)

Publication Date: April 2010

ISBN 9780910965859

Rights: US, CA & UK

Information Today, Inc. (Apr 2010)
CyberAge Books

eBook

eBook Editions Available

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Price: $34.95
 
 

Overview

Proven strategies for establishing a robust research firm

The essential handbook for every information entrepreneur, this is the indispensable guide to launching, managing, and growing an independent research firm. From beginning to end, this newly updated study navigates through every stage of the process—introductory procedures, conducting the company, the ideal marketing methods, and maximizing research. From making key decisions and closing the sale to maintaining good relationships with clients and tapping into powerful information sources beyond the Web, this first-rate collection of tips, tricks, and techniques is the key to building a successful information business.

Reviews

“Whether you're already running an information business or just starting out, this book is an invaluable resource. Mary Ellen Bates has done it again!” —Marydee Ojala, Editor, ONLINE magazine

Author Biography

Mary Ellen Bates is the owner of Bates Information Services, Inc., a company that specializes in providing research and analysis to business professionals. She writes regularly for EContent, ONLINE, and Searcher magazines, and she is the contributing editor for The Information Advisor. She is the author of Mining for Gold on the Internet, The Online Deskbook, Super Searchers Cover the World, and Super Searchers Do Business. She is the coauthor of Researching Online For Dummies. She lives near Boulder, Colorado.